http://www.gabrielweinberg.com/blog/2010/02/are-you-building-an-empire-sparking-a-powder-keg-or-starting-a-movement.html
Useful article about types of business, the powder keg explosive business, the empire built long and hard or the movement, built slow and steady on a gradual rise to success. Most businesses are movements, aka tribes.
http://dondodge.typepad.com/the_next_big_thing/2006/03/is_your_product.html
Great article talking about whether a product helps people improve (vitamin) or solves a painful problem (pain killer). The latter being what people buy most easily. Also introduces the concept of pain points, when products go from vitamin to pain killer.
http://sethgodin.typepad.com/seths_blog/2008/11/how-to-make-mon.html
Seth riffs on how to make money online. A series of simple, low risk business ideas that with some effort could make cash.
http://sethgodin.typepad.com/seths_blog/2004/07/the_cliff.html
Seth Godin riffing on what he calls "cliff businesses", which need critical mass before they work. Great concept.