Callum’s musings on the world at large…
Seth posted a request for people to send pictures of themselves for the cover of his next book. What a genius idea! So sure enough, I whipped off a headshot. You never know, I might be immortalised in print!
Which begs the question, will I have to buy the book to find out? Is that part of the genius?
Somewhat begrudgingly, I have finally joined flickr. I was delighted to discover that I got the url flickr.com/photos/chmac - my usual username. It’s somewhat confusing, I log into flickr with my yahoo account callum_macdonald then my flickr username is callummacdonald (no underscore) and my url is chmac. Oh well, the chmac part is the important bit!
Here’s my first flickr photo…
In a scroogle search for “Callum” I have risen from the mirky depths of around 15 to second place! For the past few weeks I’ve been on a concerted effort to litter the web with my calling card as simply “Callum” instead of my full name. The aim was to increase my exposure to the single search term. It seems to be working.
I can almost taste the victory… :-p
A few people reported problems with the WP Mail SMTP plugin. I’ve resolved a few bugs and added a new feature that allows you to set the From name and email address of all mail sent by the wp_mail() function. I’ve thoroughly tested this version (unlike previous versions, oops!) and I’ve released it for immediate update.
Please note: SMTP authentication does not work in version 0.2, I encourage all users to upgrade immediately.
A friend recently told me about rakeback poker sites. When you play poker, you pay a small fee to the casino for the use of the table, this is called a rake. If I introduce you to Poker Website X, they will pay me a percentage of your rake. The latest affiliates offer to share that percentage with you, it’s called rakeback.
I think this concept will take off and spread to other affiliate schemes. For example, the travel related site BeWelcome.org could sign up as an affiliate with somebody like Expedia (an online travel agent). If BeWelcome receive 5% of user spending, they could split that with the user. The result as a user is a 2.5% discount on Expedia.
The same principle could apply to any number of affiliate schemes. From selling books to cars or credit cards. I think there’s a great untapped market here, particularly amongst existing community web sites like Facebook and MySpace. These sites could command impressive deals with affiliates and offer their users great bargains. It’s a win-win.
Using the purchasing power of 30m Facebook users to get better deals would be great for business on all sides.
I saw Ocean’s Thirteen this evening. If I had to summarise the film in one word it would be “predictable”. I don’t want to say it wasn’t a good movie, because I enjoyed it, but it was nothing compared to the first two. There was nothing unexpected about the whole film. The idea is great, the gig is funny, there are some good parts, but overall, it was just predictable.
Today I’m leaving Rena’s kind hospitality and heading back to stay in an apartment devoid of internet access. Back to the daily commute to and from the cyber universe. Alas, this game must begin again. But only for another three weeks or so… 
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